Seven Bucks Productions, co-founded by Dwayne Johnson and Dany Garcia, this summer will launch a new YouTtube channel in partnership with Studio71, the digital entertainment company and multichannel network owned by ProSiebenSat.1 Group.
The new channel, Seven Bucks Digital Studios, will feature 44-year-old Johnson’s own videos. The Youtube channel promises monthly collaborations with top digital talent as well as an “action-filled” scripted online series, reported Variety.
“Other than my family, social media is my strongest relationship and it’s allowed me to connect on a very direct and personal level with fans globally,” Johnson said in a statement. “We’re thrilled to partner with the world-class team at Studio71 to deliver cool, compelling and entertaining content for audiences around the world to enjoy.”